Intelligent Beauty - Plant Based Skincare and haircare. Science-driven formulas. Certified beauty brand

Take care of your HAIR

enhancing your natural beauty

Premium natural haircare for your everyday needs

Re-I-Nvent your routine with luxurious, high-end natural haircare products.

Our haircare and styling products deliver superior, luxurious results with sustainability, transparency, and safety. We're as obsessed with performance as with protecting the planet. The proven plant science elevates good choices into great hair.


Balancing, strengthening and gentle with advanced performance, these plant-based shampoos and conditioners clean and hydrate without stripping for healthy, harmonious hair and scalp.

Discover all hairwash products


Healthy hair starts at the root. Scalp and strand serums to promote growth, density, and radiance.

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Styling products that benefit your hair beyond the finished look with replenishing, repairing plant actives.

Discover all styling products

I-Nvest in your hair, it's the crown you never take off.